IQOS ILUMA i PRIME – Electric Purple
Make a bold statement with the 2026 IQOS ILUMA i PRIME in Electric Purple — a premium heated tobacco device wrapped in a striking electrifying colour and refined aluminum design. Built for those who demand both style and performance.
- Auto Start – Simply insert a TEREA stick and your session begins automatically
- Flexpuff – Enjoy flexible, uninterrupted puffing throughout your session
- Premium aluminum finish – Sleek, durable, and designed to impress
- Up to 20 consecutive uses per charge
- Compatible with TEREA sticks only
The ILUMA i PRIME is IQOS's flagship device — engineered for a superior tobacco experience without fire, ash, or smoke.